From the category archives:

Social Media Marketing

The Future of Social Marketing

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TweetLet’s start by saying that we love Brian Solis. After all, he’s considered a global thought leader in the field of new media and we, the humble producers of Copy [...]

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Strengthen Business Relationships by Going Offline

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Tweet One of my friends from college worked as an events planner at a non-profit right after she graduated. Planning for a major fundraiser, she spoke regularly with a board [...]

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Effective Tips for Measuring Social Media Success

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TweetWebProNews interviews Dave Fleet, the Vice President of Digital at Edelman Toronto, on what it is that businesses should measure to determine social media success. See below for the interview: [...]

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How to Add a Personal Touch to All of Your Marketing Materials

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TweetPeople love to work with those they know, like, and trust and will be more willing to purchase from you if they feel a connection. One important way to build [...]

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Have You Forgotten About the Networking Power of LinkedIn?

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TweetWith so much buzz about Facebook, Twitter, and YouTube, it’s easy to forget about (in my opinion) one of the best networking tools out there–LinkedIn. In the video below, WebProNews [...]

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Want a Successful Business? Get Yourself to Love Social Media

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TweetImage to the left taken from Amazon.com. I am thrilled to share with you yet another post from our series on Business-Transforming Books. Today’s interviewee spotlights Jeffrey Gitomer’s book, Social [...]

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Five Tips on How to Avoid a Social Media Disaster

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TweetWhile it’s important to be actively posting and communicating with your audience on social media, it’s equally important to do so in ways that aren’t insulting to others or that [...]

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5 Types of Social Media Tools You Should be Using

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Tweet Guest Post by Spencer Spellman, freelance travel writer and social media expert Social media comes with a whole host of tools to help you effectively use it for your [...]

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The Importance of Human Interaction on Social Media

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TweetLee Oden, SEO genius and founder of Top Rank Marketing, interviews Mel Carson, Microsoft Advertising Community & Social Media Manager, on the importance of human interaction on social media platforms. [...]

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Are You Wasting Precious Time on Social Media With No Results?

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TweetOne of the questions I am asked most frequently is: How often should I be on social media? There’s a fine line between using social media too much, and therefore [...]

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