As the title says, growing your business online is not all about SEO and driving traffic. In fact, you can attract all the prospects you want to your website, but once someone lands on your site, does your website copy do enough to entice them to purchase?
Your marketing message plays a vital role in keeping visitors on your website and getting them to take action. It’s often difficult to look at our own marketing message and see what’s really being communicated. When you’re too close to a project, it’s easy to get caught up in what you think needs to be said, rather than what prospects want to hear.
If you are looking to revamp your website copy or are struggling writing your copy, you want to be on my upcoming webinar.
I’m excited to announce my first webinar and first call on website copywriting. “7 Website Copy Tips Guaranteed to Convert Prospects to Clients—the Power of Your Website Message and Why You Should Care” will show you through examples how to craft a website message that will increase conversions. This one-time event happens Tuesday, April 27, 2010, 1 – 2 pm EST / 10 – 11 am PST.
On this webinar, you will learn how to …
- Speak to your target market.
- Write client-centric copy instead of company-centric copy.
- Inform customers of what products / services you offer.
- Let your business personality shine while still sounding professional.
- Effectively encourage prospects to take action.
- Create a business message that shows transparency and authenticity.
What we cover in this info-packed webinar also applies to your business blog!
Not only will you be able to ask me questions, but I’m also offering special gifts to a few lucky listeners, but only to those who attend the LIVE webinar.
I’m accepting a limited number of people on this call. Register today. This webinar will be recorded, but you must be registered to see it.