The lazy days of summer are in full bloom, but that doesn’t mean your copywriting should lag behind. Check out these seven easy ways to step up your copywriting productivity and start generating copy that gets noticed:
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07 Jun
Whether you are in the market for a new car, planning your next vacation, getting your dose of the daily news, or researching an expensive purchase, most likely you...
29 Nov
Just in time for holiday shopping, we’re proud to announce the launch of our client Christophe Artisan Chocolatier-Pâtissier’s new ecommerce website that allows customers nationwide to purchase hand-painted chocolates,...
07 Nov
Let’s face it—data and features can be incredibly boring to read about. Yet, when your prospective buyers are shopping for the right product or service to meet their needs,...
24 Feb
It’s one thing to know that you need to write more creative content. It’s quite another to stare bleary-eyed at the screen for hours with what feels like a...
24 Mar
When it comes to high-converting video sales letters (VSLs), you might find yourself with more questions than answers. Questions such as…. Should I hire an actor to read...
18 Feb
Marketing content has two functions: to make the reader react, and then take action. But that action isn’t always to purchase directly. When the goal is to spread the...
23 Apr
It’s time to update website copy. Pronto. Last week—that’s when your website copy really needed a conversion-ready boost. Two days ago, on April 21, Google rolled out its newest...
03 Feb
Keywords play a crucial role in the ranking of your blog posts. When used effectively throughout the content of your posts, keywords can dramatically increase your search engine rankings....
25 Aug
There are concrete qualities that make up the recipe of an effective copywriter. The comprehensive definition of a professional copywriter is a team or individual who creates conversion-ready content...
27 Feb
We know showing off one’s cleverness or command of the English language is a quick way to make sure their message goes unheard. In order to educate, persuade, and...